Alberto Angela with his Leonardo da Vinci king of share: beats even De Filippi's Amici Celebrities


The Leonardo da Vinci according to Alberto Angela pleases the television audience, which crowns the famous popularizer king of the share: the program dedicated to the Tuscan genius, aired yesterday, Saturday, September 28, was in fact watched by 3 million and 614 thousand viewers, with a 20 percent share. It was thus the most watched program of prime time in Italy: a narrow victory over Maria De Filippi’s Amici Celebrities, which stopped at 3 million 066 thousand viewers, winning 19.45 percent of the share.

“It is a magnificent result,” commented Alberto Angela. “The right recognition of the work of an extraordinary group with whom I have the good fortune to work and of a company that believed that the impossible was ... possible: culture in prime time on Saturdays on Rai Uno. It is a collective victory then. But the audience is also part of this working group. In fact, it is only together with the viewers that we can talk about Renaissance Art and win a Saturday prime time. Why? The answer is all around you: the richness of our country, in all cities and in all centuries. A widespread culture...of culture has developed in Italy. Which explains (in large part) yesterday’s results. It is a value that must be protected at all costs.”



Alberto Angela’s great result is a sign that the TV audience is hungry for culture. And even the minister of cultural heritage Dario Franceschini seems to have understood this, tweeting, “a great success is another proof that culture and quality can and must be at the center of Rai programming. This is the public service we expect.” And now the public can only expect that the public television network will continue to offer cultural insights of increasingly high quality.

Alberto Angela with his Leonardo da Vinci king of share: beats even De Filippi's Amici Celebrities
Alberto Angela with his Leonardo da Vinci king of share: beats even De Filippi's Amici Celebrities


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