Jeff Koons' video message to Italy. Palazzo Strozzi dedicates a major exhibition to him this fall


After Saraceno, Ai Weiwei and Abramović, Jeff Koons also encourages Italy in a video message.

After Tomás Saraceno, Ai Weiwei and Marina Abramovic, Jeff Koons also sent his video message of encouragement to Italy, as part of the In Contatto project conceived by the Fondazione Palazzo Strozzi. The U.S. artist highlights the gravity of the Covid-19 emergency, but urges confidence, stressing the value of culture as a tool to be able to face this difficult period and as a guide to a new way forward.

These are his words, “Italy is going through a really difficult time, but you Italians have extraordinary strength. You are able to face the coronavirus and in the end you will be able to defeat it. Italy is an extraordinary country. As a people you have faced so many difficult times and you will defeat the virus. Culturally, the whole world is really grateful for all that you have given us. Palazzo Strozzi and all the other wonderful Italian institutions will be able to give humanity a light, a direction in which we will be able to find our way for the future. So, thank you Italy for all your cultural contribution. Palazzo Strozzi, thank you. Italy you can do it!” Here is the link to the video message.

Scheduled for fall 2020 at Palazzo Strozzi is the exhibition Jeff Koons. Shine, which promises to be the most important ever held in Italy dedicated to the artist.

Jeff Koons' video message to Italy. Palazzo Strozzi dedicates a major exhibition to him this fall
Jeff Koons' video message to Italy. Palazzo Strozzi dedicates a major exhibition to him this fall


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