In Florence, Frittelli Art Gallery presents an exhibition on the ironic art of Pino Pascali


From March 22 to June 30, 2024, Frittelli Art Gallery is hosting an exhibition on Pino Pascali, famous for his ability to transform narrative and his subjects with irony.

Frittelli arte contemporanea art gallery in Florence presents the exhibition Pino Pascali. Drawing a Photograph curated by Roberto Lacarbonara, Florence-based Archivio dell’Opera Grafica di Pino Pascali visitable from March 22 to June 30, 2024. In the experimental forge of animated drawing that characterized the debut of the language of advertising in Italian television in the 1950s and 1960s, the role of Pino Pascali (Bari, 1935 - Rome, 1968) represents an impetuous passage, capable of innovating the narrative, the image and the dynamism of the subjects, through an ironic, at times sophisticated production, always endowed with great invention and genius. The discovery of the original plates of Intermezzo 23 inspired the exhibition that presents the entire cycle of conception and development of the animated short film designed by Pascali in 1966 for Lodolo Film. The exhibition includes 51 scenes, fully reconstructed, composed of acrylic paintings on acetate and graphite on paper.

The protagonists of the curious “siparietto” devised by Pascali are the well-known Postero’s, characters from an “archaic future” grappling with the discovery of archaeological objects dated “ten thousand years ago.” Employing an ancient bellows camera, a bumptious military man, the “Great General,” is posing before the photographer who arranges the equipment for a celebratory shot. The realization of this photograph proves rather problematic, incurring the wrath of the General who resorts to hilarious attempts in order to achieve a satisfying image. The story of this “failed photograph” becomes the cue and occasion to investigate Pascali’s frequent recourse to the photographic medium, observing how the artist operated on this side or beyond the lens. In addition to this, the exhibition offers a collection of shots from the Pino Pascali Foundation in Polignano a Mare, directly taken by the artist between Rome and Naples in 1965-66, during the advertising production of a carousel for the Cirio company. Also on display are filmic and photographic images of Pascali as Pulcinella and Pazzariello, two Neapolitan masks interpreted for the same carousel. From the collaboration with the archives of great Italian photographers come the shots of Claudio Abate, Elisabetta Catalano, Marcello Colitti and Ugo Mulas: extraordinary images that testify to the happy and spontaneous performativity of the Apulian artist in front of the lens, not without wearing extravagant masks and disguises.

In Florence, Frittelli Art Gallery presents an exhibition on the ironic art of Pino Pascali
In Florence, Frittelli Art Gallery presents an exhibition on the ironic art of Pino Pascali


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