Meanwhile, let's avoid calling them immersive "exhibitions." Federica Schneck says, rightly, that "they pass themselves off as exhibitions when they are shows." What we call "immersive exhibitions," of exhibitions have nothing. One can remain even on...
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I respond to the article The disaster of immersive shows with the utmost respect for journalist Federica Schneck. Not least because, I admit: the 'culprit' is me-one of those who thinks about and makes immersive shows. I liked the article. The title,...
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There is one word that comes back, like a mantra, in Instagram press releases and sponsored carousels: experience. Immersive experience. Unique experience. Digital experience. In recent years, the art world (or rather: the art marketing world) has di...
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From March 15 to June 2, 2025, the Cathedral of the Image in Florence will host a new immersive exhibition dedicated to the master of Fauvism, Henri Matisse. Inside Matisse - Immersive Exhibition is the world's first immersive exhibition on the Frenc...
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Beginning March 7, 2025 through May 30, 2025, the La Rocca Foundation in Pescara will host a solo exhibition by Luca Vitone (Genoa, 1964) entitled Per l'eternità. Premise for a Trilogy, curated by Francesca Guerisoli. A project that returns in...
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From Feb. 4 to March 2, 2025, the Sala Convegni Banca di Bologna in Palazzo De' Toschi hosts In a Naked Room, the solo exhibition of Dutch artist Peggy Franck (Zevenaar, 1978), curated by Davide Ferri. The event is part of the ART CITY Bologna 2025 p...
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From December 13, 2024 to February 2, 2025, the exhibition Van Gogh - The Immersive Experience arrives at theArena Flegrea Indoor in Naples. The exhibition, produced by Arena Flegrea and Alta Classe Lab, presents a multisensory immersion into the lif...
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Coming to Turin, from Nov. 27, 2024 to Feb. 23, 2025, is KLIMT - The Gold Experience, an immersive, multisensory event staged at the Promotrice delle Belle Arti, in Valentino Park, curated by Next Exhibition in collaboration with Next Events and unde...
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