Great success for Cinema Revolution. More than 19 million cinema admissions this summer

Great success for Cinema Revolution - What a Summer Show, the campaign wanted by the Ministry of Culture and all components of the film industry, from producers to distributors to exhibitors, with the support of Cinecittà, to bring the public to the cinema even in the summer months, which included a special price of €3.50 to see all Italian and European films. 19.1 million admissions for an overall box office total of 128 million euros from June 11 to Sept. 21.

The Cinema Revolution initiative ended yesterday, the last day of this year’s second edition of Cinema in Festa, which recorded more than 1.5 million admissions (1,561,649, up from the June edition and up +36.67 percent on the September 2022 edition) for nearly 5.7 million (5,692,539).

There are 1.1 million admissions recorded for Italian films alone. In terms of box office, the growth over the three-year period 2017-2019 made thanks to “Cinema Revolution” stands at +19 percent, while it is +82 percent over the 2022 box office.

“This result,” commented Lucia Borgonzoni, Undersecretary for Culture with responsibility for Cinema and Audiovisual, “shows us that the film and audiovisual sector is one of the driving sectors of work, economy and culture in Italy. The Ministry is continuing to work to increase investment in the Italian film enterprise, and marking this historic record allows us to lay the groundwork for what must be the work of the coming years. We have demonstrated this with the awards won in Venice and with the nomination announced the other day of Garrone’s magnificent film at the Oscars: Italy is the home of cinema and Italians love cinema.”

Great success for Cinema Revolution. More than 19 million cinema admissions this summer

Warning: the translation into English of the original Italian article was created using automatic tools. We undertake to review all articles, but we do not guarantee the total absence of inaccuracies in the translation due to the program. You can find the original by clicking on the ITA button. If you find any mistake,please contact us.