Ephemera, a store dedicated to crafts and design, opens at the Labyrinth of the Masone


At the Labirinto della Masone in Fontanellato, "EPHEMERA il bel bazar," the new thematic multi-brand store that houses some examples of contemporary design and craftsmanship, following Franco Maria Ricci's idea that the Labirinto would also offer refined souvenirs, was opened.

At the Labirinto della Masone in Fontanellato, famous for being a place of reference for lovers of the beautiful and the curious in all its forms, “EPHEMERA il bel bazar,” the new thematic multi-brand store that houses some examples of contemporary design and craftsmanship, has opened. When Franco Maria Ricci presented the Labyrinth at its opening in 2015, he announced that the bookshop would also offer “refined souvenirs related to the themes of bamboo, botany, art, bibliophilia, home, graphics and design.” With EPHEMERA, the “citadel of the Labyrinth” expands, and in the Entrance Court visitors can now find a new stop during their visit, a special store where they can discover curiosities of all kinds, all characterized by the same distinctive and refined style that distinguishes the place.

Freely accessible, even without an entrance ticket to the Labyrinth, EPHEMERA aims to be a true modern bazaar: visitors are invited to immerse themselves in a lively crossroads of suggestions, where the typical Made in Italy style blends with inspirations and craft techniques from all over the world, offering a unique shopping experience under the banner of excellence and beauty.



EPHEMERA brings together a curated selection of products ranging from contemporary design and craftsmanship to renowned brands for body care, home decor, beauty, refined fragrances and a focus on hand-made realities. These include Lisa Corti, a brand of textiles, clothing and home accessories that, since the 1980s, has established itself as a style icon, capable of transcending generations, seasons and years. A world of fabrics designed in Italy and handmade in India using ancient techniques, each in its own unique, elegant and timeless way.

Also, Ortigia, an Italian soap and perfume company formulated using natural products indigenous to Sicily and inspired by the aesthetics, colors and smells of Italy’s most historic and tropical region. Bambù Artisanat, a boutique that brings together the work of artisans from around the world, from Brazil to Iran via Colombia, to discover eclectic crafts from little-known cultures through unique objects. Laboratorio Paravicini, a historic hand-decorated ceramics company that interprets the tradition of high Italian craftsmanship by reinterpreting its language in a contemporary key. Collections of plates and tableware with unique characteristics, the result of a careful process of research and experimentation and an innate ability to evolve over time. And finally, [ comfort zone ], a Parma-based company active in the field of professional cosmetics that, thanks to more than 20 years of constant research, creates sustainable, effective and sensorially refined formulas in its workers that combine the best of science.

Ephemera, a store dedicated to crafts and design, opens at the Labyrinth of the Masone
Ephemera, a store dedicated to crafts and design, opens at the Labyrinth of the Masone


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