From Sept. 24, 2025 to Jan. 11, 2026, the Pinacoteca di Brera will host the exhibition Giorgio Armani: Milan, for Love, the first show organized by the Milanese museum dedicated to Giorgio Armani’s stylistic journey, told through a selection of more than one hundred and twenty dresses. The halls of the museum, custodians of the great works of Italian art from the Middle Ages to the 19th century, welcome fashion as a key to understanding contemporary culture and society.
Armani has always expressed a special bond with the Brera district, where he has chosen to live and work, appreciating its cultured yet lively soul, capable of combining elegance and creative freedom. This relationship has been officially recognized by the Brera Academy of Fine Arts, which in 1993 awarded him the academic title for the consistency and rigor with which he has been able to combine functionality and invention.
The exhibition itinerary interweaves art history and fashion history: the clothes, from ARMANI/Archive, dialogue with the pictorial masterpieces of the Pinacoteca, creating contrasts of colors, fabrics and materials. The Armani Archive holds fifty years of creativity and represents a true conceptual dictionary, useful for understanding how fashion can affect the formation and transformation of aesthetic and cultural imaginaries. Founded in 1809 as a support to the teaching activities of the Academy of Fine Arts, the Pinacoteca di Brera has always aimed to transmit knowledge through direct experience with works. The inclusion of Giorgio Armani’s clothes within its rooms expands this mission for the first time, recognizing fashion as a useful language for interpreting the societies of every age.
The creations on display reveal the distinctive traits of Armani’s style: the reinterpretation of tailoring, the essential but refined use of decoration, the preference for neutral and refined tones, and the attention to workmanship, embroidery and treatments that reveal a discreet and never ostentatious richness. The mannequins, invisible, let the clothes evoke the presence of the bodies.
Giorgio Armani: Milan, for Love brings together, for the first time, dresses already presented on exhibition occasions atArmani/Silos and in important international museums, enriched by new selections from the ARMANI/Archive.
“Giorgio Armani was one of the highest expressions of Italian creativity that was expressed in the essentiality and rigor of forms, a rigor that from aesthetic became ethical, that is, it permeated his way of living and working,” said Angelo Crespi, director of the Brera Art Gallery. “And in this Giorgio Armani represents to the highest degree the character of Milan. Armani is also the most typical expression of the culture of Brera, a unique place in the world where art, research and innovation have been made for five hundred years. And that is why already last year I believed it right and proper to celebrate in the Pinacoteca the fiftieth anniversary of the Maison with an exhibition that exalts its absolute talent and inimitable style.”
“Fashion understood as Decorative Art is welcomed at Brera. It will be unique: a dialogue between Giorgio Armani, the museum and the artistic heritage it holds, restored through a selection of his creations,” said Chiara Rostagno, deputy director of the Pinacoteca di Brera.
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| Milan, at Pinacoteca di Brera, art history intertwines with fashion with Armani's clothes |
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